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Review the Writing Samples, where Your Copywriting Queen Works Her Magic!

Writing Samples

My work involves helping business to business and technology companies improve their results of the sales funnel through high-impact persuasive sales copy.  Below you will see some of the results

Below are some samples of my work:

Lead Generation Copy:

According to DMA (Direct Marketing Association)  in June of 2010, 1.38% is the average direct mail response using  a cold list.  My direct mail copy has achieved response well above that for my clients.

Prior to working with me, most of my clients generated a dismal .16% response on their sales letters. After I rewrote their letters, my copy generated over 62 times higher response to a cold list on the first time mailings. Here are some of the results.

Lead generation letter for a technology firm that provides automated check fulfillment. Both the market and the country are naturally ultra conservative in response to direct mail. The target market was Canadian credit unions. The direct mail generated a 10% response.

If Your Members Services Manager Spares 17 Minutes.pdf

Lead generation letter for trade show services. The target was companies scheduled for trade shows in Atlanta with a booth size of 10' by 20' or larger. The letter generated 12.5% response.

Read Every Word of this Letter to Exploit.pdf

Lead Generation Website Opt-In Landing Page

The lead generation firm was receiving between 4 and 8% response from Facebook traffic. After implementing the new copy the opt-ins from Facebook increased to 8% to 12%. The opt-ins increased to over 20% from Google Search.

http://www.alzheimersanswers.com/law/index.html

Websites:

Technology firm, Titan Touch, provides business opportunities using technology for operators

Home page:Titan website home .05.jpg

How do we compare:Titan website products compare to rks.jpg

Titan Touch System:Titan website products Titan Touch Systems is 02.jpg

Sales Activation Co is systematic lead generation firm that delivers a steady stream of actionable sales opportunities and measurable ROI - without spending more money on new systems, technology, and training. www.salesactivationco.com

Consultant tells trade show services. After my copy was placed on his website I sent paid traffic to his site. the website generated 14.5% leads. www.tradeshowtrafficmagician.com

Consultant kicked off his speaking career, starting with his first paid speaking event at Goldman Sachs with this website: www.SecretJediMindTricks.com

Online Catalog Copy:

High-end outdoor furniture store experience a slump. Rewrote the online catalog copy for the biggest selling products. Result was a dramatic increase in sales. Client loved the copy.

Picnic Tables:

Before - the original copy was clinical.: Original Copy for Wooden Picnic Tables.pdf

After - copy combined with story and emotion forces the consumer to experience the product, leading to more sales.: Revised Copy Wooden Picnic Tables.pdf

Round Tables:

Before - the original lack luster copy for round tables:Original Copy for Round Table.pdf

After - the copy creates and experience for the reader. Revised Copy for Round Table.pdf

Lead Generation Email Copy:

Lead Generation firm wanted email marketing messages to motivate the reader to call the firm for services.

Mom got sued for giving my sister $1000.pdf

How can elder law service helpme if I don't have much money?

Networking services firm wanted to motivate prospects to call for services by requesting a free audit: How do I know if I'm backing up the right files?.pdf

Seminar leader wanted chiropractors to attend the seminar. The seminar sold out!

Chiropractors Win I cannot believe it.pdf

Case Study:

Binary Bus Case Study: Binary Bus Case Study

Brochure:

Titan Touch: Titan Touch Are You In Control of Your Money.pdf

Titan Time: Titan Time Brochure.jpg

Trade Show Poster:

Titan Touch: Titan Touch Poster Preview 2.jpg

Press Releases:

Activ Technologies announced employee promotion:Activ Technologies Names Michael Stevens Director of Professional Services.pdf

Small HD announced a contest for lead generation:Leader Generation Contest Press Release for Small HD.pdf

 
 

Company Bios:

Activ Technologies' President Bio: Activ Technologies' President Bio.pdf

Activ Technologies' Professional Services Director Bio: Activ Technologies' Professional Services Director Bio.pdf